We use analytics and advertising tools by default. You can update this anytime.
Manage optional tracking categories. Necessary cookies stay on so the site can function.
Nathan Baschez is the cofounder and CEO of AI word processor Lex. He cofounded Every, was the first employee at Substack, and co-created Product Hunt.
Also: Facebook’s take on short-form music creation, Charli D’Amelio’s distribution power, influencer marketing on Clubhouse, and more
Today only: a bundle of your favorite Substack publications for 60% off
The strategy behind the news, in as few bullet points as possible
Two new things this week for subscribers! I narrated an audio version of this article just for paying subscribers like you. I’m going to do
All reviews of books, podcasts, articles, etc
Nathan and Dan discuss how they test for what kind of content resonates. P.S. — Here’s the essay on Oatly’s marketing by Nat Eliason just p
This week on the Divinations podcast, Adam Keesling and I are interviewed by our pal Dan Shipper about our Quibi prediction piece! How to Li
Nathan walks Dan through the ideas and strategy behind his new Divinations series, Three Shorts. How do you get from the Zone of Ignorance t
A conflict of interest
Creators are businesses. Over time, they will start to act like it.
News Roundup #14: Twitter acquires Breaker, Clubhouse announces a Creator Pilot Program, Substack’s SEO issues and more
Plus, find new Substacks, a16z on the Passion Economy, and how to grow your podcast
Today, Dan and Nathan welcome guest Alex Kantrowitz to Talk Therapy! (This is a special episode that’s twice as long as usual!) Alex left hi
Hey! Something special today :) I always wanted to release the raw audio of the interviews I do. But part of the magic of the original inter
"I like the idea of culture being more valuable and more people being able to profit from their taste" - Kyle Chayka
Hints that your strategy isn't working
Nathan and Dan discuss how a new kind of media business model requires them to rethink how to fairly compensate writers for the bundle. Ho
What the speaker company’s new music play is really all about
News Roundup #13: lottery meets YouTuber, Reddit’s Dubsmash acquisition, and a database with 20,000+ newsletters