We use analytics and advertising tools by default. You can update this anytime.
Manage optional tracking categories. Necessary cookies stay on so the site can function.
Nathan Baschez is the cofounder and CEO of AI word processor Lex. He cofounded Every, was the first employee at Substack, and co-created Product Hunt.
Also: Facebook’s take on short-form music creation, Charli D’Amelio’s distribution power, influencer marketing on Clubhouse, and more
Read to the end for why Warner Music Group paid $85m for a meme-making company
Li Jin, who co-hosts Means of Creation with Nathan, comes on the show to discuss the economics of her partnership with Every. How did you
Ian Borthwick’s secrets of influencer marketing
Short-form premium video is here to stay.
Gumroad’s founder shares what he’s learned about strategy, product, and growth.
Lessons from ecology’s “competitive exclusion principle”
It’s weird, but in some ways, side projects require better strategy than regular businesses. They’re so easy to quit. Even if you love it, y
The Divinations Podcast is back! (If you want to add it to your podcast app, press “add to podcast app” by the audio player above!) This wee
“As a player, you actually earn 2-3x more than an entry-level job” - Gabby Dizon, co-founder of Yield Guild Games
Strategy’s most famous theory could be wrong
Two theories; one of them good
YouTube revealed $30B in creator payouts and is incentivizing creators to use “Shorts”, an OnlyFans-like platform connecting foodies with chefs, and more
Today only: a bundle of your favorite Substack publications for 60% off
We made a bundle, and you're grandfathered in!
Nathan and Dan discuss how they test for what kind of content resonates. P.S. — Here’s the essay on Oatly’s marketing by Nat Eliason just p
All reviews of books, podcasts, articles, etc
After reading Dan’s Superorganizers profile on people person Peter Boyce, Nathan wonders why his hands-on approach to social and business ca
Nathan walks Dan through the ideas and strategy behind his new Divinations series, Three Shorts. How do you get from the Zone of Ignorance t
Why is there so much animosity between the tech industry and journalists? Dan and Nathan try to sort through the muck.
Nathan Baschez
Li Jin
Dan Shipper
