Improve Your Content Diet, with Polina Marinova

She distills the secrets of the world's most successful people & companies

You habitually grab your phone from your pocket to glance at Twitter. “I’ll scroll for just a moment…”, you tell yourself.

But the rush of dopamine from quick-hit news turns a moment on Twitter into an hour on Twitter, Facebook, Reddit, LinkedIn and YouTube. Afterwards, you feel like crap. And you can’t remember learning anything useful. What had you been reading anyway? It’s easy to get caught in the stream of entertaining, but unfulfilling, content. 

Polina Marinova, this week's guest on Means of Creation, offers the perfect upgrade to your reading diet. She writes The Profile: a newsletter of the world’s greatest people and companies in business, entertainment, tech, sports, and more. 

She reads literally millions of words every year to find the best profiles to share with her audience. In each piece she writes, Polina always asks, “will the reader learn something from this?” If the answer is no, she doesn’t include it. 

In this interview, we talked to Polina about: 

This post is for
paying subscribers

Subscribe →

Or, learn more.

Read this next:

Means of Creation

Passion Economy News #5: The Prop 22 Debate, Substack’s Mentorship Program, OnZoom’s Event Discovery Push, Business Insider’s potential Morning Brew Acquisition, and More

Read to the end for how women face unique challenges in the passion economy

14 🔒 Oct 20, 2020 by Li Jin and Nathan Baschez

Means of Creation

News Roundup #12: YouTube Revamps Premieres & A New Player in Local Newsletters

Read to the end for a 9-year-old YouTube star who launched a Roblox world

12 🔒 Dec 8, 2020 by Li Jin and Nathan Baschez

Means of Creation

Assessing Clubhouse’s Post-Pandemic Future

Also: Getty Images acquires Unsplash, LinkedIn’s new creator mode, the math behind MrBeast’s businesses, and more

22 Apr 10, 2021 by Li Jin, Nathan Baschez, and Yash Bagal

Divinations

Does Sonos have a moat?

Sonos filled homes with silky smooth sound, but it’s questionable if their strategic decisions made them anything more than commodity hardware.

9 Mar 20, 2020 by Nathan Baschez

Talk Therapy

#18 - How do we decide what to publish?

Nathan and Dan discuss how they test for what kind of content resonates. P.S. — Here’s the essay on Oatly’s marketing by Nat Eliason just p

10 Aug 7, 2020 by Dan Shipper and Nathan Baschez