Every is a bundle of business focused newsletters, founded in 2020. We write analysis and commentary, and we write from the practitioner’s perspective.
We see business as an endeavour that is intellectually interesting, and as an activity that can be pursued not just for personal gain, but also as an expression of soul. We aim to serve curious and ambitious readers in every industry, every job function, and every topic in business who share that perspective.
If we succeed, we hope it will help to build a better world: the stories we tell today become the businesses we build tomorrow.
Many thanks to the fine folks at order for creating our visual brand identity. We rely on Signifier, a beautiful new typeface by Klim Type Foundry. Their essay on the creation of the font exemplifies the kind of writing we aspire to produce.
Under the hood, this website runs on Ruby on Rails. We built it ourself, only possible thanks to the tireless efforts of countless open source developers.