Sonos Radio: We’re Gonna Need a Bigger Moat

What the speaker company’s new music play is really all about

In a world with Spotify, Apple Music, Pandora, Tidal, Deezer, Amazon Music, iHeartRadio, and the Neil Young Archives, it’s a little unclear why consumers need another choice for their music streaming and radio needs. 

Yet, that’s exactly what Sonos decided to launch this week. This play is a little bit about the music, and a lot about planting a seed for a service business. Let’s take a look below the waterline and figure out why.

Sonos Radio is a free music streaming service available exclusively on the Sonos app, that only works on Sonos speakers. There are three main offerings once you open it up:

Learn more

This post is for
paying subscribers

Subscribe →

Or, login.

Read this next:

Divinations

Finding Power

An introduction to Clay Christensen’s most underrated idea: “The Conservation of Modularity”

93 🔒 May 4, 2020 by Nathan Baschez

Divinations

Why Content is King

How media creates power

268 🔒 Dec 18, 2020 by Nathan Baschez

Divinations

Instagram can’t recreate TikTok’s Magic

The content format is a red herring. What really matters is the structure and purpose of TikTok’s network, which is antithetical to Instagram.

152 Aug 24, 2020 by Nathan Baschez

Divinations

Notion’s $2b Valuation is Sensible, Probably

Three Shorts: Notion, Roam, and “Time Preference”

29 🔒 Apr 10, 2020 by Nathan Baschez

Divinations

How creators can go “on tour” on the internet

Growing an audience ain’t what it used to be

25 May 9, 2020 by Nathan Baschez