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Business Analysis

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Napkin Math

Is YC the Monopoly It Thinks It Is?

The Pricing Power Flex

Feb 10, 2022 by Evan Armstrong

Divinations

The Psychology of Strategy

How to see what you aren't seeing

Feb 2, 2022 by Nathan Baschez

Napkin Math

Spotify’s Quest to Own Your Ear

A Napkin Math and Trapital Production

Jan 31, 2022 by Evan Armstrong

Napkin Math

3 Thoughts On Justworks

The newest SaaS company to hit the public markets

2 Jan 13, 2022 by Evan Armstrong

Napkin Math

What the hell is going on with Lambda School?

The complicated business of selling social good

2 Jan 6, 2022 by Evan Armstrong

Napkin Math

How Do You Compete with Free?

Notion: The Embattled Artist

Nov 24, 2021 by Evan Armstrong

Napkin Math

iBuy, iRent, iLose My Investors Money

The Murky Future of American Housing

Nov 19, 2021 by Evan Armstrong

Masterful Storytelling

How Oatly Wins: Stories that Create Binding Commitments

The difference between branding and storytelling, and why it matters now more than ever

Nov 19, 2021 by Adam Davidson

Napkin Math

Product-Led Growth’s Failure

How a Scrappy Utah Software Company Ignored Every Silicon Valley Heuristic and Won Anyway

3 Jun 3, 2021 by Evan Armstrong

Napkin Math

COGS: How I Bankrupted MoviePass

An Intuitive Explainer for How To Lose Money and Win Anyway

9 Apr 15, 2021 by Evan Armstrong

Cybernaut

LinkedIn’s Alternate Universe

How the professional platform makes networking weird

1 Dec 3, 2020 by Fadeke Adegbuyi

Napkin Math

Should you invest in Wish? An S-1 Analysis

A look inside the S-1 of Wish. Included is the background of Wish, a look at their margins, how the universal postal union is changing their cost structure, how their CAC is rising and if they are viable long-term.

3 Dec 1, 2020 by Adam Keesling

Napkin Math

Substack Rhymes With Medium

Substack can't decide if it's a CMS or a media brand. Neither could Medium. Their indecision will likely lead to similar outcomes.

Sep 26, 2020 by Adam Keesling

Napkin Math

How Chegg Grew Their Share Price 20x In Four Years

Chegg grew their stock price from under $10 to over $85. They did it by changing their business model from the ground up and investing in digital media content.

Sep 18, 2020 by Adam Keesling

Divinations

Roam’s road ahead

How the tool for networked thought can grow into its $200m valuation

Sep 18, 2020 by Nathan Baschez

Divinations

Instagram can’t recreate TikTok’s Magic

The content format is a red herring. What really matters is the structure and purpose of TikTok’s network, which is antithetical to Instagram.

Aug 24, 2020 by Nathan Baschez

Napkin Math

How AB 5 Will Break Uber’s Business

The difference between a contractor and an employee, what Uber's existing business looks like and how AB5 will impact their financials.

Aug 20, 2020 by Adam Keesling

Napkin Math

How Costco Convinces Brands to Cannibalize Themselves

An unlikely marriage where both sides win

3 Jul 15, 2020 by Adam Keesling

Napkin Math

Why MasterClass Isn’t Really About Mastery

And other lessons from a 9-figure edtech startup

Jul 1, 2020 by Adam Keesling

Divinations

Will HEY Work?

The dust has settled. Now what?

Jun 26, 2020 by Nathan Baschez

Divinations

How Domino’s Stock Returned 4,595%

The original cloud kitchen, ten years before it was cool

May 15, 2020 by Adam Keesling

Divinations

Inside the Clubhouse

The surprisingly compelling audio app that has consumed my life

Apr 24, 2020 by Nathan Baschez

Divinations

Bundle Magic

How to make 1 + 1 = 3

1 Apr 16, 2020 by Nathan Baschez

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