Creators are businesses. Over time, they will start to act like it.
Journalist Alex Kantrowitz on Big Tech’s shifting attitude towards creators
European countries have built a robust social and economic safety net for creators. Why not the US?
What happens when a product company tries to run a platform?
A mind-expanding conversation with Kat Tenbarge
Why are they doing it? And will it work?
Recent news from TikTok, ConvertKit, and Ditto reveal an emerging new funnel for music creators to directly acquire, engage, and monetize fans.
Also: Getty Images acquires Unsplash, LinkedIn’s new creator mode, the math behind MrBeast’s businesses, and more
Also: Spotify’s answer to Clubhouse, Cameo’s $1 billion valuation, Substack’s $650 million valuation, and more
Also: OnlyFans is launching a creative fund for musicians, #BookTok is leading to a resurgence in book sales, and more
Also: Clubhouse’s accelerator program, Twitter’s new monetization tools for Spaces, a platform that lets fans control creators’ lives, and more
Also: Top Clubhouse creators ‘unionise’, Soundcloud’s new fan-powered monetisation model, the creator economy’s LA exodus, and more
Also: Facebook’s take on short-form music creation, Charli D’Amelio’s distribution power, influencer marketing on Clubhouse, and more
Ian Borthwick’s secrets of influencer marketing
Also: Dispo’s $200 million valuation, MrBeast sells 1 million burgers, Spotify’s latest announcements, and more
Also: Mark Cuban’s plan to take on Clubhouse, Influencer unions, Triller’s latest content strategy, TikTok’s recipe-saving feature, and more
Full transcript of our conversation with Allen
Also: Patreon’s push towards creator equity, SMS platforms for creators, podcast advertising consolidation, and more
YouTube revealed $30B in creator payouts and is incentivizing creators to use “Shorts”, an OnlyFans-like platform connecting foodies with chefs, and more
Also in this week’s roundup: Clubhouse’s $1b valuation, a16z’s new media property, Forbes’s new deal for writers, and Instagram’s plan to keep up with TikTok.
News Roundup #16: Andrew Yang bringing hype houses to NYC, Apple launching a paid podcasts, the power law on OnlyFans, and more
News Roundup #15: Solutions for creator burnout, Substack announces new features, Cameo reveals 2020 stats, and more
Get your questions answered by your Means of Creation hosts
News Roundup #14: Twitter acquires Breaker, Clubhouse announces a Creator Pilot Program, Substack’s SEO issues and more