Best of Every 2021 - Part II

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Below you can find a list of all the best articles we published last year.

Enjoy!

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Understanding the Numbers Behind Business

• Revenue: It's Simple Until It Isn't. Finally, a clear explanation of bookings, billings and revenue.
• COGS: How I BankRupted MoviePass. An Intuitive Explainer for How To Lose Money and Win Anyway
• Tech Stock's Favorite Lie to Investors. How the LTV/CAC ratio is manipulated to take advantage of retail investors
• How Valuation Works. A guide to the “right way” (discounted cash flow analysis), and why “everything is dumb right now.”

Company Strategy Breakdowns

• Spotify’s Upcoming “Open Access Platform” is as Surprising as it is Awesome: I hope it becomes a new paradigm for the creator economy
• How Do You Compete With Free? Notion: The Embattled Artist
• A Post-Mortem For Social Podcast Discovery Three reasons why RSS still dominates in audio, but not text.
• Twitter's Longform Strategy: What does the future hold for readers and writers on Twitter?
• Assessing Clubhouse's Post-Pandemic Future: Also: Getty Images acquires Unsplash, LinkedIn’s new creator mode, the math behind MrBeast’s businesses, and more
• How Oatly Wins: Stories that Create Binding Commitments. The difference between branding and storytelling, and why it matters now more than ever
• Product-Led Growth's Failure: How a Scrappy Utah Software Company Ignored Every Silicon Valley Heuristic and Won Anyway
• Investing on Instinct. Why the best deals are done with no data at all.

Web3

• Goodbye Gas Fees: Hello Layer 2 Living. It's like driving a Prius but cooler
• Living Tax-Free Off Magical Internet Money. Swish and flick.
• Will DAOs Replace Corporations? Or, how NounsDAO plans to take over the world
• How Resilient is the Internet? Recent outages test the limits of a centralized internet
• Our Pseudonymous Selves The Past, Present, and Future of Online Identity

The Intersection of Productivity and Psychology

• The Theology of Productivity: Exploring why productivity can feel empty, and how we can make it whole again
• How I Got My Brain Back: Using observation, investigation, and productivity methods to understand my depression
• What is Underneath Productivity?
• The Founder Trap. What happens when the wrong thing works?
• The Inner Ring of The Internet

Internet Culture

• Creeping As a Service. How Spoonbill reveals our obsession with identity
• The Blurred Lines of Parasocial Relationships: The disappearing divide between “followers” and “friends”
• Cashing in On Clubhouse. Hustle Culture Takes Center Stage on the Audio Social App
• The Man Who Taught a Robot To Paint. Can a piece of technology democratize the art world?
• The Anti-Fan Phenomenon: Inside the online communities where people love to hate

Productivity Deep Dives

• Who Shaan Puri is Becoming
• The Truth About Mental Models with Shane Parrish
• Walking as a Productivity System
• How the Author of Atomic Habits is Writing His Next Book
• How Flow Saved a Chef
• How David Perell Writes an Essay
• How to Write Philosophy with Dr. Pamela Hieronymi

Miscellaneous Delights

• How I Bought a Business for $0
• How to See the Future Like a Superforecaster. Predicting the future is a skill. Here's how it works.
• Did We Create a Rip in the Fabric of Space Time?

Things to Listen To

• Li Jin on the journey behind Variant’s new $110M fund to back the ownership economy Variant and Atelier Ventures join forces as the passion economy and the ownership economy converge
• Braintrust's Founders On How To Run a Decentralized Marketplace. Gabe Luna Ostaseski & Adam Jackson on why the way we work is broken and how to fix it
• Alex Lieberman opens up about his move from CEO to Executive Chairman. “I would say the last 3 months have been probably the most anxious months of the last 6 years for me.”

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