
Braintrust’s Founders on How to Run a Decentralised Marketplace
Gabe Luna Ostaseski & Adam Jackson on why the way we work is broken and how to fix it
Dec 14, 2021 · 1 min readUpdated May 2, 2026
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Gabe Luna Ostaseski & Adam Jackson on why the way we work is broken and how to fix it
Dec 14, 2021 · 1 min readUpdated May 2, 2026
You can watch this episode on YouTube or listen to Means of Creation on your podcast app of choice.
A recurring theme on this show has been creator and user empowerment—more specifically, how founders can build scalable businesses that don’t just extract value from their users, but instead, allow them to directly benefit from the value they help create.
In the past, web2 gig economy marketplaces have had to be extractive—imposing higher take-rates and lower payouts seemed to be the only way to stay in business. Many of them still struggle to be profitable.
However, our guests for this episode are using web3 to build a radically different alternative. Gabe Luna Ostaseski and Adam Jackson are the founders of Braintrust—a decentralised talent network like Upwork or Fiverr that is user-owned and redistributes its value back to its participants.
It’s still early, but the talent on Braintrust has already been hired by the likes of Nike, Porsche, NASA, and Goldman Sachs.
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See subscription optionsThis is a podcast episode. To listen, add Means of Creation to your podcast app of choice!