Evan Armstrong

Evan Armstrong was a lead writer at Every who explored profit and power in technology in Napkin Math.

Jan 10, 2024

The Books, Videos, Movies, and TV Shows That Changed Me Last Year

If you want to develop great taste, you must taste a lot of stuff

Feb 21, 2024

AI and the Vision Pro Don’t Need a Killer App

Software that drives hardware adoption is rarer than you think

May 22, 2024

Microsoft’s Boring but Profitable Future

The PC giant is making Windows exciting again

Aug 15, 2024

Feasting at the Trough of AI Slop

AI imagery is more popular, more powerful, and less harmful than you think

Feb 28, 2024

Reddit: The Internet’s Bellwether

Is AI training a sustainable business model for the future?

Aug 19, 2021

How a Climate Tech Startup Closed 5+ Enterprise Deals Before Even Launching

Remora, The Bureaucracy Buster

Apr 28, 2021

Gross Margin: An Indicator of Market Power

What America's Oldest Jeweler Can Teach Us About the Value of Bling

Apr 22, 2024

Some Things I Know (And Some Things I Don’t)

What have I learned from two years of writing?

May 14, 2024

Google Goes All In on AI

The company has every possible advantage, but can they use it?

Apr 12, 2021

Announcing Napkin Math Fiscal Year 2021

After a short break, Napkin Math returns with a new writer

Nov 18, 2021

iBuy, iRent, iLose My Investors Money

The Murky Future of American Housing

Mar 6, 2025

AI Has Learned How to Capture Our Emotional Metadata

What happens when our computers know us better than we know ourselves?

Apr 2, 2024

The One-person Billion-dollar Company

Can AI agents make you a billionaire?

May 13, 2024

GPT-4o and OpenAI’s Race to Win Consumers

Decoding what the AI leader’s latest release means for the future

Jul 8, 2021

Pricing Strategy is Product Strategy

How Technology Enables Companies to Charge More

Feb 16, 2022

The Future of Netflix

When everyone’s a streamer, nobody is.

Sep 22, 2021

Toast—a Vision of Software’s Future

Hints to why their shares popped 60% in their first day

Apr 22, 2025

The Leverage

Where you can find my analysis going forward

Mar 13, 2025

AI Is Breaking Media. Here’s How Publishers Can Survive.

Content is cheaper than ever to produce. That will bring devastation—and a new wave of opportunity.

Mar 20, 2025

Can the Startup Mindset Fix America?

Only if buttressed with smart policy, Ezra Klein and Derek Thompson argue in their new book, 'Abundance'

Jun 16, 2021

Finance is Broken But Don’t Worry, This Has Happened Before

Net Income and the Refactoring of Our Financial Ideology

Mar 27, 2025

Analyzing the Fastest-Growing Software Category I’ve Ever Seen

Who wins in AI coding—and who loses?

Apr 17, 2024

Don’t Dismiss the Apple Vision Pro

Apple has a hit on its hands. Will it seize the opportunity?

Nov 12, 2021

Top 12 Creator Platforms—Ranked

Who has the brawn to capture creator’s profit?