Evan Armstrong

Evan Armstrong was a lead writer at Every who explored profit and power in technology in Napkin Math.

Sep 8, 2021

Tech stocks’ favorite lie to investors

How the LTV/CAC ratio is manipulated to take advantage of retail investors

Feb 21, 2024

AI and the Vision Pro Don’t Need a Killer App

Software that drives hardware adoption is rarer than you think

May 22, 2024

Microsoft’s Boring but Profitable Future

The PC giant is making Windows exciting again

Feb 28, 2024

Reddit: The Internet’s Bellwether

Is AI training a sustainable business model for the future?

Apr 28, 2021

Gross Margin: An Indicator of Market Power

What America's Oldest Jeweler Can Teach Us About the Value of Bling

Aug 19, 2021

How a Climate Tech Startup Closed 5+ Enterprise Deals Before Even Launching

Remora, The Bureaucracy Buster

Aug 15, 2024

Feasting at the Trough of AI Slop

AI imagery is more popular, more powerful, and less harmful than you think

May 14, 2024

Google Goes All In on AI

The company has every possible advantage, but can they use it?

Apr 22, 2024

Some Things I Know (And Some Things I Don’t)

What have I learned from two years of writing?

Apr 12, 2021

Announcing Napkin Math Fiscal Year 2021

After a short break, Napkin Math returns with a new writer

May 13, 2024

GPT-4o and OpenAI’s Race to Win Consumers

Decoding what the AI leader’s latest release means for the future

Mar 6, 2025

AI Has Learned How to Capture Our Emotional Metadata

What happens when our computers know us better than we know ourselves?

Apr 2, 2024

The One-person Billion-dollar Company

Can AI agents make you a billionaire?

Nov 18, 2021

iBuy, iRent, iLose My Investors Money

The Murky Future of American Housing

Jul 8, 2021

Pricing Strategy is Product Strategy

How Technology Enables Companies to Charge More

Apr 22, 2025

The Leverage

Where you can find my analysis going forward

Feb 16, 2022

The Future of Netflix

When everyone’s a streamer, nobody is.

Sep 22, 2021

Toast—a Vision of Software’s Future

Hints to why their shares popped 60% in their first day

Mar 13, 2025

AI Is Breaking Media. Here’s How Publishers Can Survive.

Content is cheaper than ever to produce. That will bring devastation—and a new wave of opportunity.

Jun 16, 2021

Finance is Broken But Don’t Worry, This Has Happened Before

Net Income and the Refactoring of Our Financial Ideology

Mar 20, 2025

Can the Startup Mindset Fix America?

Only if buttressed with smart policy, Ezra Klein and Derek Thompson argue in their new book, 'Abundance'

Apr 17, 2024

Don’t Dismiss the Apple Vision Pro

Apple has a hit on its hands. Will it seize the opportunity?

Mar 27, 2025

Analyzing the Fastest-Growing Software Category I’ve Ever Seen

Who wins in AI coding—and who loses?

Nov 12, 2021

Top 12 Creator Platforms—Ranked

Who has the brawn to capture creator’s profit?