Evan Armstrong

Evan Armstrong is the lead writer at Every. He explores profit and power in technology in his column, Napkin Math.

May 20, 2021

You Probably Shouldn’t Work at a Startup

It’s overrated—both financially and emotionally

May 28, 2021

ITDA: The Gamification of Financial Statements

How governments and companies are engaged in mutual manipulation

Aug 20, 2021

How a Climate Tech Startup Closed 5+ Enterprise Deals Before Even Launching

Remora, The Bureaucracy Buster

Aug 15, 2021

The Rise of the Content Capitalist

In Practice Beta V2

Sep 14, 2023

Defense Tech Shouldn’t Be Sexy

Weapons are a necessary evil, not a hype-y consumer product

Oct 14, 2021

Who is Making Money in Space?

Exploring the SPAC Frontier

Oct 14, 2022

Who Wins the AI Value Chain?

It's A Brave New World

Jan 31, 2022

Spotify’s Quest to Own Your Ear

A Napkin Math and Trapital Production

Jul 16, 2021

How Free to Play Video Games are Forced to Make Addicts

A Case Study on Market Structures and Harm

Apr 5, 2022

Twitter’s Shot at Becoming a Meme Stock

It’s Musk's world and we’re just tweeting in it

May 26, 2022

The Addiction Economy

Addicted, Overwhelmed, Oversubscribed: How Technology Hooked the World

Sep 15, 2022

When Creation Goes To Zero

Skynet Who?

Jan 5, 2023

It Is Always Time to Build

Interest rates do not equal innovation rates

Jan 27, 2022

Will Tokens Replace Equity?

The Weird Future Ahead

Mar 9, 2023

Recommendation Algorithms Are a Necessary Evil (Sort Of)

AI is about to remake our information ecosystem and it is past time for us to prepare

Apr 20, 2023

You Probably Shouldn’t Work at a Startup

It’s overrated—both financially and emotionally

Jul 9, 2024

Paramount’s Dilemma: Content Isn’t King—Distribution Is

Half a century removed from its glory days, the Hollywood giant has a new rescue plan

Jul 30, 2024

Tinder Is Way More Important Than You Think

The success of a dating app has huge implications for the U.S. economy

Aug 8, 2024

The Horny Truth About AI Chatbots

What our digital companions reveal about human loneliness

Aug 13, 2024

The Addiction Economy

Addicted, overwhelmed, oversubscribed: How technology hooked the world

Sep 23, 2024

What Are AI Agents—And Who Profits From Them?

The newest wave of AI research is changing everything

Sep 24, 2024

The One-person Billion-dollar Company

Can AI agents make you a billionaire?

Oct 5, 2023

Automate the Simple Stuff With Stupid Tools

This is the dumbest AI will ever be—and it’s still magic

Oct 26, 2023

Live Fuller, Not Bigger

You must escape the shallow joy of more