Evan Armstrong is the lead writer at Every. He explores profit and power in technology in his column, Napkin Math.
Free your mind from the Efficient Market Hypothesis
You must escape the shallow joy of more
Will Apple’s new headset change everything?
Triller's S1 raises questions about its numbers
Notion: The Embattled Artist
RIP to nerd Jesus
The complicated business of selling social good
An intuitive explainer for how to lose money and win anyway
TL;DRThis is the second post on a deep dive in GTM metrics with a focus today on Revenue RetentionSnowflake is a software Dracula. It latche
Half a century removed from its glory days, the Hollywood giant has a new rescue plan
A Case Study on Market Structures and Harm
The Power Output Equation
The future must be built on truth
Amazon and Berkshire Hathaway got really big. Here’s why it might kill them.
Addicted, overwhelmed, oversubscribed: How technology hooked the world
8 pieces of technology that have dramatically improved my life
If you want to win, you gotta spike
After a short break, Napkin Math returns with a new writer
My explorations in image generation
Software that drives hardware adoption is rarer than you think
How the LTV/CAC ratio is manipulated to take advantage of retail investors
China, boring AI, vertical SaaS, and Apple's power
How governments and companies are engaged in mutual manipulation
A Napkin Math and Trapital Production