Evan Armstrong

Evan Armstrong is the lead writer at Every. He explores profit and power in technology in his column, Napkin Math.

Feb 28, 2025

Playing ‘Civilization 7’ Is Like Being a Ruthless Corporate Consultant

Let’s talk about the tech world’s relationship with video games

Nov 22, 2022

6 New Theories About AI

Software with superpowers

Mar 2, 2023

Should I Quit and Start a Franchise?

I’m wondering if I can deep-fry my way out of the apocalypse

Jun 22, 2023

AI Can Construct a Trading Strategy Now

And it means there are big changes ahead for what software can do

Jul 11, 2024

Searching for Signal

When building a startup gets hard, where should we turn?

Jun 22, 2023

Mistral AI Memo Review

New product from us!

Feb 13, 2025

Does OpenAI’s Deep Research Put Me Out of a Job?

An investigation into a Sam Altman tweet

Feb 23, 2023

When Content Creation Goes to Zero

AI is making a world where it costs nothing to produce anything. What happens next?

Apr 16, 2024

Distribution Is King

What video games can teach us about building billion-dollar companies

Mar 30, 2023

Tinder Is Way More Important Than You Think

Forget AI, the people want to bone

Jan 11, 2024

The Books, Videos, Movies, and TV Shows That Changed Me Last Year

If you want to develop great taste, you must taste a lot of stuff

Feb 1, 2024

Crypto’s Prophet Speaks

A16z’s Chris Dixon hasn’t abandoned the faith with his new book, 'Read Write Own'

Jan 26, 2023

How Technology Giants Die

GE, Amazon, and the flywheel of death

Apr 10, 2025

How to Write Online

It’s less about capturing attention, and more about deserving it

Sep 8, 2022

What I Learned From Being Cancer Free

Seven Years of Freedom

Apr 11, 2024

Can the Truly Moral Billionaire Please Stand Up?

My quest to find Jesus Christ with a Gulfstream

Aug 16, 2024

Feasting at the Trough of AI Slop

AI imagery is more popular, more powerful, and less harmful than you think

Dec 15, 2022

Should You Fire This Newsletter?

In which I analyze whether I’m good at my job

Dec 1, 2022

The House of the Bloody Mouse

Where does Disney go from here?

Jul 16, 2021

How Free to Play Video Games are Forced to Make Addicts

A Case Study on Market Structures and Harm

Aug 15, 2021

The Rise of the Content Capitalist

In Practice Beta V2

Mar 24, 2022

Planet of the Billion Dollar Bored Apes

Is Bored Ape Yacht Club a Decentralized Disney?

Mar 30, 2022

Twitter’s Probably Screwed

The Rugged Landscape of Digital Advertising

Jul 27, 2023

Snap’s Probably Screwed (Again)

Maybe Elon should buy it