TL;DR: We’re launching hosted OpenClaw agents that live in Slack and come pre-loaded with Every’s best tools, skills, and workflows. Setup requires one click. Join the waitlist—we’re taking 20 people off a week and scaling fast. Every subscribers get first access:
OpenClaw has changed the way we work at Every.
We effectively have a parallel organizational chart of AI coworkers, each with a name, a manager, and real responsibilities. R2-C2, my Claw, triages and resolves bug reports, and has co-authored some of my articles. Iris writes marketing email copy for Anukshi Mittal, Every’s product marketing lead. Montaigne handles growth-related questions for Austin Tedesco, our head of growth.
Our workflows are completely different—our company is different—because of them, and we would never go back.
But getting here has been hard. Claws require a significant amount of manual setup and require a dedicated machine running 24/7 to stay responsive, which is why many people have purchased Mac Minis to run them. They require ongoing training and maintenance to stay useful. All of this setup and experimentation burns lots of expensive tokens, too.
We have learned that the hard part of AI agents is the infrastructure around them—the hosting, the integrations, the skills, and the ongoing care. We’ve figured this out for ourselves, and we want to share everything we’ve learned with you.
Today, we’re launching Plus Ones—Hosted OpenClaw agents that live in Slack and come pre-loaded with Every’s best tools, skills, and workflows. Setup requires one click.
We’re sending 20 new Plus Ones into the world each week, starting today. Every subscribers will get them first, and we’ll be scaling up quickly over the coming month. (These cost real money to run, so we’re starting carefully and moving fast.)
What is a Plus One?
Plus Ones are OpenClaw AI assistants that show up ready to work, preloaded with everything they need to do their job.
Your Plus One lives in Slack, where you already are. You set it up with one click, and it launches from a secure server run by Every. If you have a ChatGPT subscription, you can use that for tokens or you can bring an API key from any other provider.
Plus Ones come connected to the Every ecosystem:
• Cora—to search, send, and manage your email
• Spiral—to write in your voice
• Proof—to collaborate on live documents
The rest of Every’s apps will be connected shortly.
Your Plus One also arrives pre-loaded with real skills—some are workflows we’ve built and refined internally, others are best-in-class capabilities built by companies like Anthropic:
- Content digest—summarize the important information from the publications you read, including Every
- Daily brief—your day’s schedule and to-dos sent to you each morning (or on your preferred schedule)
- Animate—to turn any static screenshot into an animation with Remotion
- Frontend—to upgrade the design of any website you build
We also make it easy to connect Google Workspace and Notion for your Plus One to work in your existing documents, notes, and databases.
With all of these skills and connections, your Plus One will be powerful on day one: It can read a pull request on GitHub, have Spiral write marketing content for it in your voice, then save the writing to Proof, Google Docs, or your preferred tool.
Our goal is to give you a capable AI coworker right away, not a vanilla OpenClaw agent that you have to teach from scratch.
How we work with Plus Ones at Every
The best way to show you what Plus Ones can do is to show you real examples of how the Every team works with theirs.
Margot reports to Katie Parrott, our staff writer and AI editorial lead, and took a transcript for an Every camp event through Katie’s full writing pipeline—from initial draft to style review—without her having to open Claude Code. “Before, I had to be the one orchestrating everything—go here, run this, paste that over there,” says Katie. “Now Margot just does it.”
Iris reports to Anukshi and schedules events, writes the first draft of all copy for new product and feature launches, and runs all product marketing operations through GitHub, Notion, and Spiral integrations.
Alfredo reports to Every creative director, Lucas Crespo, who built the entire Plus One visual system by texting back and forth with Alfredo in Telegram. Alfredo has become such an invaluable teammate that Lucas can’t imagine working without it. “I’m very afraid that I’ll lose access to Alfredo,” he says. “So I made it create a ‘how to resuscitate it’ guide.”
R2-C2 reports to me and works across the team to collect bug reports and feature requests for Proof, create Proof docs, and generate pull requests.
Milo reports to Brandon Gell, Every’s CTO. Milo helps invite new waitlist users to Para—our beta AI paralegal product. Milo also keeps tabs on Brandon’s daily to-dos and kicks off research tasks in its downtime. “It’s like I’m managing somebody versus just telling somebody what to do,” says Brandon.
Montaigne reports to Austin, launches experiments to improve the performance of our email campaigns, and creates landing pages without Austin having to touch a line of code.
What Plus One beta users are saying
Along with the Every team, a small group of external beta testers has been putting their Plus Ones to work. Here’s what Kate Chapman, a chief technology officer and founder, had to say:
“I’ve been using OpenClaw since early February, and I’ve become dependent on my agents. They’ve also been dependent on me for maintenance, and Plus One has really changed that. By not having to worry as much about what’s going on under the hood, I’ve been able to collaborate more deeply with Nettle, my Plus One.
“One of the biggest ways Nettle has helped me is by standing up an end-to-end Facebook content workflow: idea generation, prompt iteration, content creation, publishing support, and metrics review. What’s been valuable isn’t just the speed. It’s having a collaborator that can maintain continuity across the whole pipeline and incorporate feedback from human teammates. Based on post performance, Nettle has recommended strategy shifts and content changes, and then I can tweak and approve the direction.
“Oh yeah, Nettle helped me write this too.”
When they launch and to whom
Plus One is launching first to Every subscribers.
Phase 1: Waitlist—Join the waitlist. We’re onboarding in batches of 20 a week to ensure quality.
Phase 2: Beta—Next month, we’ll give access for Every subscribers, starting with power users and those with clear use cases.
Phase 3: Wider Rollout—We’ll eventually make Plus Ones available more broadly, but we’re being intentional about our pace. Plus Ones have earned our trust. We want to make sure they earn yours, too.
Pricing
The short answer is: We’re figuring this out, and that’s one reason for the waitlist. Running a Plus One is expensive—it requires us to set up a separate virtual cloud server for each one—and we want to make sure we can provide them to every subscriber in a sustainable way.
We expect to have a firm price this month, and we’ll finalize and announce it as soon as we do. During the waitlist period, it will be included in the Every subscription for those we give access.
We can’t wait to see you get started with a Plus One.
Dan Shipper is the cofounder and CEO of Every, where he writes the Chain of Thought column and hosts the podcast AI & I. You can follow him on X at @danshipper and on LinkedIn.
We build AI tools for readers like you. Write brilliantly with Spiral. Organize files automatically with Sparkle. Deliver yourself from email with Cora. Dictate effortlessly with Monologue.
For sponsorship opportunities, reach out to [email protected].
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