GPT-4o and the Art of AI Adoption

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This week, visualizing anything became as easy as asking a question when GPT-4o brought native image generation into ChatGPT.

Examples abound of users Studio Ghibli-fying their loved ones and making edgy memes to see how far they could push it. The magic wasn't just in the technical leap, as most of these capabilities (custom image styles, text in images, fewer content restrictions) existed before, scattered across specialized tools. Instead, it was in the sheer ease and joy of effortlessly creating, then sharing, whatever people imagined: pictures of themselves and loved ones, quirky illustrations, provocative memes. For many, this playful discovery expanded their whole idea of what AI could be.