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Means of Creation #2: Greg Isenberg

Means of Creation #2: Greg Isenberg

On the unbundling of Reddit into vertical communities

Jul 16, 2020 · 1 min readUpdated Jul 27, 2026

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Hey! Remember my new talk show with Li Jin?

It was called Passion Economics, but we ended up running into a problem with that name, so we changed the name to Means of Creation and we’re excited to announce our second guest: Greg Isenberg!

If you don't know Greg, he's pretty great. He's the founder of a new studio/fund called Late Checkout that builds and invests in internet communities. Before that, Greg built a college-focused social app called Islands that was acquired by WeWork.

Greg's also somewhat of a historian of internet software. In particular I loved this post from him deconstructing lessons we can learn from various startups that have shut down (Sunrise, Rdio, Path, etc).

Because you’re a subscriber, you can join our live zoom call and ask questions! We plan on discussing the unbundling of Reddit into vertical communities, how new social apps get traction, and the lessons Greg learned from his startup, Islands.

If you’d like to join us tomorrow at 2p eastern, RSVP below!

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