Stella Garber

Stella Garber is the co-founder and CEO of Hoop. Previously, she led marketing at Trello, building the team as its initial marketing hire to Atlassian's acquisition and beyond.

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Feb 5, 2024

Career Transitions: A Step-by-step Framework

How to figure out your next move

Stella Garber

Feb 4, 2025

Is Founding a Startup Right for You?

A framework for aspiring entrepreneurs in the age of AI

Stella Garber

Jun 3, 2024

How AI Can Supercharge Your Favorite Productivity Frameworks

Four tried-and-true methods—reconsidered

Stella Garber

May 13, 2025

Is Your AI Idea Any Good? A 5‑question Stress Test From a Serial Founder

A repeat founder and seasoned angel investor shares the five filters she uses to spot ideas that survive the hype cycle

Stella Garber

Oct 28, 2022

Introducing: Cross-Functional and Friendly

A podcast exploring cross-functional collaboration

Nikita Miller

Oct 21, 2024

How to Know It’s Time to Pivot Your Startup

A process-oriented approach that helped Hoop find its fit

Stella Garber

Oct 28, 2025

How My Company Turned a Data Crisis Into an AI-native Rebirth

When Slack shut down a key datastream, my company was on the brink. To survive, we embraced AI.

Stella Garber

Jun 16, 2026

We Built Our Own Agent-native Tool. It Overhauled How We Build Software.

A solution for our chaotic Monday meetings changed what we ship customers

Stella Garber