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CEO By Day. Internet Sleuth By Night.

CEO By Day. Internet Sleuth By Night.

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CEO By Day. Internet Sleuth By Night.

How entrepreneur Noah Brier amassed a 14,000+ note research archive, and uses it to run his company and improve his life

Feb 8, 2020 · 12 min readUpdated May 21, 2026

It’s 2 am.

Chances are that Noah Brier is sitting in his living room frantically Googling.

His employees have long ago signed out of Slack, and his kids are probably asleep in the other room.

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