Transcript: ‘He Built An AI Audience Simulator. It’s The Future of Customer Research.'

The transcript of AI & I with Michael Taylor is below. Watch on X or YouTube, or listen on Spotify.

Timestamps

1. Introduction: 00:01:32
2. AI can simulate human personalities with remarkable precision: 00:04:30
3. How Michael simulated a Hacker News audience: 00:08:15
4. Push AI to be a good judge of your work: 00:15:04
5. Best practices to run evals: 00:19:00
6. How AI compresses years of learning into shorter feedback loops: 00:23:01
7. Why prompt engineering is becoming increasingly important: 00:27:01
8. Adopting a new technology is about risk appetite: 00:44:59
9. Michael demos Rally, his market research tool: 00:47:20
10. The AI tools Michael uses to ship new features: 00:55:03

Transcript

Dan Shipper (00:01:30)

Michael, welcome to the show.

Michael Taylor (00:01:31)

Yeah, good to be here, Dan.