Using Commerce to Understand Everything
How Web Smith maps the connections between race, commerce, and history.
Oct 6, 2020 · 12 min readUpdated May 15, 2026
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How Web Smith maps the connections between race, commerce, and history.
Oct 6, 2020 · 12 min readUpdated May 15, 2026
Welcome to Free Radicals — a collaboration between Everything and Sherrell Dorsey, founder of The Plug. Free Radicals is a limited series celebrating those who embody lleadership in this moment. Each edition features a conversation between Sherrell and a leader in tech, focusing on equity, advancement, and progress. This is the second edition, featuring Web Smith.
To read previous editions, and sign up for future updates, click here.
Enjoy.
“Everything we do revolves around consumption and selling,” says Web Smith, founder of the commerce newsletter and community 2PM.
“It’s the foremost American expression.”
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